Brandon Schmidt, TwelveX Co-founder and Principal, helped create MEG, the monthly engaged giving fundraising methodology, which empowers nonprofits and universities to get off of the Fundraising Hamster Wheel.

Brandon Schmidt

In college, Brandon played soccer at Santa Clara University and was named Most Inspirational Player on Santa Clara’s 1st Division I National Championship Team (1989). In 1991, he was Captain on the National Championship Finalist team. He inspires and he competes and that’s what’s made him so successful in soccer and in sales over the years. But he wasn’t just an exceptional athlete and leader; he was an equally gifted scholar and student leader, graduating in 1992 with a B.S. in Marketing, Honors Program, Cum Laude and recipient of the prestigious Nobili Medal.

With all his success at Santa Clara University he never took his eye off the prize. For Brandon, the prize was giving back to others. During his first winter break in college he and three of his friends created WARM AID 1989 to collect blankets for the homeless. Part of this effort was to involve high school students pitting class against class in collecting blankets. The four college students pitched a tent at the high school and stayed there 24 hours a day for 5 days, collecting 851 blankets.

After seven years working in sales and sales management he returned to school to earn an MBA Degree from the University of Michigan. It was a Dean’s Fellowship and he was only one of 2.5% of Michigan MBA’s to have full tuition covered. While there he served as Student Body President and was Founder and Chief Organizer of Innovation Day. In 2001 he received the Michigan MBA Student Leadership Award, voted on by his peers, as the graduate with the most significant leadership impact.

That leadership ability has served him well throughout his career in sales, marketing, recruiting, training, new product development and sales team leadership — serving as a Vice President at two different companies.

Now with TwelveX he channels his talent, intellect, caring and enthusiasm toward the greater good. For Brandon, it’s more than a career; it’s a labor of love.


Brandon and his wife Shannon have four children, three boys and a girl. Although Shannon will tell you that counting Brandon she really has four boys and a girl. She’s very thankful that the last child was a girl.